Sunday, June 10, 2012

Adventures in Betseyland

It was a cold Monday in February 2008 when a tall redhead and a short blonde crossed paths in the Betsey Johnson showroom located in NYC’s fashion district.  Blondie was a retail intern from Boston and the strawberry blonde was a design intern from Chi-town.  This was the start of “Jenn & Lauren”.  The start of a beautiful friendship which blossomed into what is best described as a sisterhood which lead to the women’s line Lily & Migs.

In doing some research for this piece, we actually came across mixed reviews for our particular internships and were surprised as we feel we couldn’t have asked for a more educational, insightful, fun look into the fashion industry on such an elevated level.  We think everything in life is what you make of it.  You can choose to be bored and not take advantage of something wonderful you are being given or you open your eyes, learn and grow.

Jenn always recalls our first interaction as a conversation that was had on that first day in the kitchen of the showroom over our love/addiction of coffee.  I told her I was on my 4th cup of the morning and that until I’m shaking it’s not enough.  She thought to herself, “Yup.  My kinda girl.”.  Between the errands, projects and NJ warehouse runs pulling us in different directions, we managed to become very close while hitting up happy hour after work, exploring the city, jamming to shows at The Bowery Ballroom, shopping or relaxing in Central Park.  These were and will always remain some of the best times in our lives.
Naz, Nobu, Jenn & Laur. St. Patty's Day 2008 in NYC.

A “typical” Betsey day would start with caffeine with a side of caffeine.  Then it was on to the fun stuff.  I  might be doing an excel or best seller’s project, running a personal errand for Betsey or heading to the warehouse for store set-ups, pick tickets or (a personal favorite) vintage inspirational digging in Betsey’s GIGANTIC and AMAZING collection.  Jenn might be sourcing fabric, taking over swatch card organization, sketching flats or running for samples and notions.  Even though we each were interns in different offices, it was like a family.  If someone was free you help out when you can in another department and vice-versa.  This definitely helped broaden each of our knowledge of the entire operation.

Then there was the opportunity to work Mercedes Benz NYC Fashion Week in the late summer-early fall of 2008.  We managed to land a sublet in Brooklyn for a bit and headed back to the showroom for the “madness”.  This experience was the once in a lifetime kind.  I took on the role of Betsey’s second personal assistant which included sitting in and recording notes for design meetings, running personal errands, preparing things at her apartment, for family & out of town guests; I was her shadow and definitely had a few interns understandably giving me the “evil eye” intermittently.  Jenn was welcomed back with open arms by the design team and went straight to work on sketches, sewing various showpieces, running errands as well as helping PR prep.  Showtime came and we both went to work as dressers backstage…then after a looooooong nap… we hit the after party!
Jenn, Laur, Naz & Carissa-Ann.  BJ NYCFW rooftop after party in Soho.

What is ironic is that when deciding to write this blog entry, Betsey Johnson announced she was filing for Chapter 11 bankruptcy.  Although it is always sad to see your mentor close their doors, we know Betsey Johnson’s spunky, creative spirit will never die.  Some people think she’s crazy and coo-coo, but she was always super sweet, complemented our outfit & styling choices, asked our opinions and would even hold conversations about my kids with me as she was already a grandma at the time.  Our time spent at the 7th Ave NYC showroom was priceless.  We made lasting memories, friendships & gained tremendous knowledge in regards to life and this competitive industry.  Without the cartwheeling, hot pink lipstick wearing, bleach blonde dread-like extensioned Betsey, Lily & Migs would never have been born.
Laur, Jenn & Betsey; NYC showroom.

Much love always and forever Betsey…

xo Jenn & Lauren